October 20, 2025

Jeff Kretschmar Listened to His Wine Again — and the 2023 Inscription Pinot Noir Had Plenty to Say

If you’re hunting for a wine that captures the best of Oregon’s terroir without stretching the budget, the 2023 Inscription Pinot Noir should be on your radar. It’s the kind of bottle that reminds you why Pinot Noir is so beloved — nuanced, versatile, and just moody enough to keep you coming back. Next time you’re grilling salmon, roasting duck, or just looking to slow down on a cool evening, pour yourself a glass and let it tell its story. Turns out, some inscriptions are meant to be tasted, not read.

Jeff Kretschmar Listened to His Wine Again — and the 2023 Inscription Pinot Noir Had Plenty to Say
Beyond Proof

A Taste-First Platform for
Non-Alcohol Brands

Be Seen
Beyond Proof is where zero-proof and low-ABV non-alcohol brands break through the noise. Tailored for today’s mindful drinker, our platform elevates non-alcohol innovation through rich content, thought leadership, and immersive experiences that captivate and drive sales.
Be Sold
We help you earn shelf space — and consumer trust — by spotlighting taste, quality, and craftsmanship. From food pairings to flavor reviews, we position non-alc beverages with the same credibility and sensory appeal as traditional spirits.
Be Sipped
We help you earn shelf space — and consumer trust — by spotlighting taste, quality, and craftsmanship. From food pairings to flavor reviews, we position non-alc beverages with the same credibility and sensory appeal as traditional spirits.

Recent Articles

January 27, 2026

Jeff Kretschmar on Joel Gott Chardonnay: Why This Unoaked Bottle Is a Quiet Value Play

Joel Gott Chardonnay 2023 isn’t flashy—and that’s the point. At full price, it’s fine. On sale, it’s a smart buy. And at the six-bottle price, it’s one of the cleaner, more honest Chardonnay values on the shelf right now.
January 26, 2026

Jeff Kretschmar on Joel Gott 815 Cabernet: A First-Line Starter at a Fourth-Line Price

Joel Gott 815 Cabernet Sauvignon 2022 proves that value still exists—even in a tight market. At under $16 when you buy six, this is a winter-ready, food-friendly Cabernet that belongs in your rotation, not saved for “someday.”
 holding a bottle of Via Barrosa Albariño 2024 with Decanter 96-point award sticker.
January 24, 2026

Why Jeff Kretschmar Says This 96-Point Albariño Belongs in Your Fridge All Winter Long

Via Barrosa Albariño 2024 proves that winter whites can be just as serious as winter reds. With a 96-point Decanter score, it delivers balance, freshness, and versatility exactly when your palate needs it most.

Join Our Beverage Business Branding Newsletter

By clicking Sign Up you're confirming that you agree with our Terms and Conditions.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.